Our Analysts

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Our Analysts 2017-05-10T20:51:24+00:00

Founder and Research Director

Bola Rotibi
Bola RotibiResearch Director
Bola Rotibi has 18 years of industry experience spanning engineering, software development and IT analysis. She is a high-profile and highly experienced analyst focused on software development technologies, processes and market trends. In 2008 and 2009 Bola Rotibi was voted one of the top three analysts covering the software development and delivery market and industry by the influential IIAR (Institute of Industry Analyst Relations) group.

Prior to setting up Creative Intellect Consulting, Bola worked at MWD Advisors and analyst firm Ovum. She is a Chartered Engineer and has industry experience spanning the full software development lifecycle across a variety of industry sectors, encompassing network computing and application development. She has worked as a senior software developer for Reuters and a chemical and process control engineer for Air Products.

Over the years as an analyst, Bola has built an extensive portfolio of authored, in-depth product review/evaluations, technology reviews, strategy reports and competitive analysis reports. Bola’s technology expertise include, Software development (technologies, product and processes), in particular, Application lifecycle management strategies for a variety of platforms (Mobile, Server, Desktop, Web etc.); software modelling, testing and performance. Other areas of expertise include Web 2.0 and Rich Interactive/Internet Applications; IT sourcing for software development projects; enterprise architecture, IT Governance and business management and embedded systems development.

Bola is regularly sought after to provide input into and drive vendor and product selection decision processes. She has acted as an advisor to leading IT providers such as Microsoft, IBM, Oracle, Fujitsu, Adobe, Accenture, HP, Compuware and Borland; to investment and education bodies; and to large (and small) IT user organisations in Retail, Manufacturing, Media, Government, Automotive, Financial Services, Telecommunications and consultancies. An experienced presenter, Bola is also regularly quoted in trade and business press in Europe, America and Asia Pacific including Software Development Times, Computer Weekly and Computing.

Also working with Bola as an Associate Research Analyst writing content for Creative Intellect Consulting is Ian Murphy, an experienced and highly regarded technology journalist. At MWD Advisors, Bola and Ian authored a number of market and technology strategy reports on Cloud Development Services and Cloud Computing (Cloud Development Services, Navigating the Cloud Vendor Maze part 1 and 2 etc.), Agile development practices and the development of User Centric Services.

At Ovum, Bola was the principal analyst leading the Application Lifecycle research service. She also held the management role of practice leader for the software applications team responsible for the research and content strategy of the Business Intelligence, Software Applications, Open Source, Enterprise Architecture and Software Development topic areas.

The CIC analyst team

Ian Murphy
Ian MurphyPrincipal Analyst
Ian Murphy has a long history with technology. Having been a signaller in the Royal Marines for a number of years, he wrote his first freelance article in 1982 on linking an IBM PC to an office printer followed by a series of pieces on Lotus 1-2-3 and database design. Since then, Ian has done most things in IT – programmer, technical support, project management, operations, management and owned a training company.

Most of Ian’s time, however, has been split between being a freelance journalist and an industry analyst in the IT industry. His specialist areas are datacentres, storage, software development and communications and Ian has been a guest speaker at a number of vendor conferences.

As an analyst Ian has worked for Tech Reports Ltd, Understanding Through Knowledge, Philips Global Media, Ovum, Macehiter Ward Dutton and more recently Creative Intellect Consulting Ltd.

The first analyst report Ian wrote was in 1988 called Expert Systems in Action. The report focused on how companies such as British Coal, British Rail and several banks were saving millions of pounds using expert systems to analyse how they worked and in the fields of support. Examples of analyst reports Ian has authored and collaborated on are Digital Set-Top Boxes, Object Orientated Programming, Java in a Mobile World, Rich Internet Applications and Cloud Development. There are numerous others covering areas such as Business Intelligence, databases, development, Cloud and networking.

Clive Howard
Clive HowardPrincipal Practitioner Analyst
Clive Howard is a technology consultant and Entrepreneur with over 15 years’ experience in the web industry. He started his career as a developer in digital agencies before founding his own consultancy in 2002. The last 2 years have been spent delivering strategic “User Experience” improvement programmes that have enhanced business effectiveness and customer engagement.

His clients have ranged from one person start-ups to global brands that span industries as diverse as Healthcare, Entertainment, Publishing and Finance. He has a passion for innovation and technology that demonstrates sustainable benefits for businesses and their customers.

Cornelia Wels-Maug
Cornelia Wels-MaugPrincipal Healthcare Analyst
Cornelia has 20 years’ experience in the IT industry, researching the use of IT in selected industry verticals. Since 2008, she has specialised in the international healthcare market, Before then, her field of expertise included IT services, public sector, consumer electronics and telecommunication end devices.

Within healthcare, she has worked on topics like telehealth and remote patient monitoring, big data, analytics, gamification, connected care in the ambulatory and hospital domains and health insurers’ move towards digital therapies. Cornelia worked in different roles in her native Germany, but also, for more than a decade, in the UK, USA and Australia, where she experienced first-hand different healthcare systems.

As an analyst, Cornelia has worked for Ovum Ltd., Mentis Corp. (now Gartner Inc.) and BIS Strategic Decisions Ltd. In 2014, Cornelia set up her own business as a freelance Healthcare Analyst and Journalist and has been regularly contributing articles, interviews and life coverage from industry events to European trade journals like HIMSS Insights, 42, and European Hospital. She has also co-authored a chapter (“Legal limits and obstacles in the care for the terminally sick in the framework of the specialised ambulatory palliative care”) in a book.

Cornelia holds a Master of Economics degree from the Johann Wolfgang Goethe-Universität Frankfurt (Main), Germany.

Steve Brooks
Steve BrooksPrincipal Analyst
Steve Brooks worked as an IT leader for more than 25 years. He has a wide experience within industry verticals including professional services, finance, manufacturing, recruitment and retail. Beginning his practitioner career as a communications developer he has worked in most roles in IT. He spent 17 years at Savills plc where he was appointed CIO. He left in 2012 to complete an MBA at Henley Business School. His dissertation was on the procurement of converged telecommunications solutions.

In the last four years he has worked as a journalist and consultant. He was sub-editor at Business Cloud and is now joint editor at Enterprise Times. His specialist areas are ERP, IT strategy, IT procurement business strategy, cloud computing and collaboration. He has been a guest speaker at several vendor events.

Paul Herzlich
Paul HerzlichPrincipal Analyst
Paul Herzlich is one of a rare breed of industry analyst who actually has extensive hands-on practical experience working in the technologies he reports on. With 40 years experience in the IT industry, Paul has performed most roles in application development, including business analyst, programmer/analyst, development manager and test manager; he has been an author and consultant on tools, methods and processes; he has worked with numerous languages, operating systems, and technology platforms ranging from business tabulation machines, mainframes, minis and PCs, and followed the trajectory of application delivery from monolithic mainframe systems, to distributed client/server, through web-based applications, and on to mobile devices and the Cloud.

Paul’s experience spans both consultancy and real world practice across a variety of business domains, including banking, finance, manufacturing, petroleum and pharmaceuticals. Within his diverse technical competencies, application development, testing and quality assurance are his home bases. He now actively monitors and writes about the trends in Application Lifecycle Management, Application Development and Application Delivery, and assists clients in choosing, sourcing and applying best tools, processes and methods in those domains for Creative Intellect.